Are you a strategic marketer who knows how to build brands, create compelling content, and drive measurable business growth?
Apply below after reading through all the details and supporting information regarding this job opportunity.
We're looking for a hands-on marketing leader who can sit at the intersection of brand strategy, creative direction, organic social media, social commerce, and growth marketing . This role is ideal for someone who thrives in a fast-paced environment and enjoys balancing strategic leadership with execution.
What You'll Own:
Brand strategy, positioning, messaging, and creative direction
Integrated marketing campaigns across social, ecommerce, paid media, and digital channels
Organic social strategy for Instagram, TikTok, Facebook, and YouTube
Social commerce initiatives including TikTok Shop, influencer marketing, affiliate programs, and Amazon
Creative team leadership across content, design, copywriting, and agency partners
Campaign optimization focused on acquisition, conversion, engagement, and revenue growth
Marketing operations, content calendars, workflows, and cross-functional collaboration
What We're Looking For:
5+ years of experience in Brand Marketing, Growth Marketing, Creative Strategy, or Content Marketing
Proven success developing integrated campaigns that drive measurable business results
Strong background in organic social, content strategy, creative development, and brand storytelling
Experience leading creative teams and managing agency relationships
Deep understanding of performance marketing and creative optimization
Fluency in English and Spanish with a strong understanding of the U.S. Hispanic consumer market
Experience within DTC ecommerce, consumer products, health & wellness, supplements, beauty, or related categories is highly preferred
Priority Experience:
Brand & Creative Leadership - Has owned messaging, content strategy, and integrated creative development, not just managed production.
Performance-Driven Marketing - Understands how brand and creative initiatives impact acquisition, conversion, retention, and revenue.
CPG / DTC Experience - Experience marketing consumer products, particularly in ecommerce, health, wellness, or supplements.
Hispanic Consumer Expertise - Able to develop culturally relevant campaigns for both Spanish-dominant and English-preferred audiences.
Operational Leadership - Strong project management skills with experience leading workflows, deadlines, and cross-functional stakeholders.
Social Commerce Knowledge - Familiarity with TikTok Shop, creator partnerships, affiliate programs, Amazon, and marketplace growth strategies. xhqgsiq
Important Note:
We're seeking a modern marketing leader who can connect brand strategy, creative direction, social media, ecommerce, social commerce, and growth marketing to drive business results.
Senior Brand Manager in miami at Unknown Company
This position is listed as full time and onsite.