Journey Orchestration Lead

Location: Miami, FL 4 days onsite

Duration: 6 to 12 months

Notes

• This person will help the company expand support for multiple channels, cross-functional teams, and platforms.
• This is a strategic person who's experience in the consumer lifecycle will help us change to a new way of working throughout the organization.
• This is an execution-focused lead role supporting enterprise strategy owned by senior product leadership. The role does not include people management, budget ownership, or enterprise roadmap approval.
• 3–5+ years of experience in CRM, lifecycle marketing, personalization, or journey orchestration.
• Hands‑on experience with Salesforce Marketing Cloud or comparable platforms.
• Plan and support execution of enterprise journey orchestration strategy across commercial and transactional email channels.
• Design, build, and optimize lifecycle journeys within Salesforce Marketing Cloud, Adobe Target and similar platforms.
• Partner with analytics teams to review journey performance and delivery health.
• Identify opportunities for testing, optimization, and incremental personalization.