VML, part of WPP, is seeking a data-driven professional to optimize customer journeys and personalization. You will drive analytics, govern data sources, and orchestrate cross-channel touchpoints to boost engagement and business growth.
Responsibilities include KPI definition, predictive insights, A/B testing, and collaboration with marketing, product, and analytics teams. This role is hybrid, based in Costa Mesa, with a competitive base salary.
#J-18808-LjbffrDirector of Customer Journey Analytics & Personalization in costa mesa at Unknown Company
This position is listed as full time and hybrid.