MGA Entertainment — home to L.O.L. Surprise!, Bratz, Little Tikes, Rainbow High and Miniverse — is hiring a Director of Demand Planning to own our fastest-growing, largest Americas account: Target.
Target has grown into a $221M FY2026 business for MGA, up from a $118M swing in two years, and growing 45% year over year — roughly double the pace of our next-largest account. That growth has outrun our operational readiness: on-shelf availability is sitting in the low 80s against our 90% standard, and we estimate $5M–$7M in recoverable annual retail sales sitting behind that gap alone. This role exists to close it — and to protect the revenue that's already on the books.
This is not a back-office forecasting seat. Target runs on a collaborative forecast, which means we negotiate the plan, not dictate it. You'll own MGA's side of that negotiation — the demand plan, the inventory commitments behind it, and MGA's credibility with Target's merchandising and replenishment teams — and represent MGA directly in Target's Operations Top-to-Top meetings.
What You'll Own
- The end-to-end demand plan for US-Target and Target.com, across the full MGA portfolio — preseason, in-season, and chase
- Delivery of the $221M Target revenue plan , against the annual number and every monthly lock
- Forecast accuracy at brand and item level — not just account total, where offsetting errors currently hide several million dollars of real variance
- The collaborative forecast relationship — building, defending, and reconciling the joint plan with Target's teams, and closing the gap between Target's 78–82% in-stock goal and MGA's 90% standard
- Target in-stock performance — driving it from the low 80s to a sustained 88–90%
- MGA's domestic safety-stock position for Target , including standing up a formal policy to replace today's item-by-item negotiation
- Systems integration work that unlocks daily accuracy — landing event codes for order-type tracking and integrating MGA's available-to-sell inventory into Target's Walk-In Purchasability data
- Dedicated analyst support for the account, and the single point of accountability across MGA Sales, Supply Chain, Finance and Brand
What Success Looks Like
Within a year: the Target revenue plan delivered, in-stock sustained at 88%+, a forecast Target consistently orders against, and Target's position as MGA's largest Americas account locked in with a demand plan that holds under pressure.
What You Bring
- Bachelor's degree in Supply Chain, Business, Analytics, Economics, or related field
- 8+ years in demand planning, supply chain, merchandise planning, or replenishment — including 3+ years leading a major national retail account
- Direct experience owning a collaborative/joint forecast with a major US mass retailer (Target, Walmart, Amazon, or equivalent); Target experience strongly preferred
- Track record owning an account at $150M+ in revenue, accountable for revenue delivery, in-stock, forecast accuracy, and inventory position
- Strong grasp of retailer POS data and replenishment mechanics — sell-through, weeks of supply, in-stock, initial sets vs. replenishment
- Advanced Excel; working fluency in Power BI or equivalent BI platform
- Based in, or willing to relocate to, the Minneapolis metro area — this role is on-site and not remote-eligible
Preferred: toy, consumer products, or other short-lifecycle/hit-driven categories; experience building planning process from scratch; familiarity with Logility, SAP, or comparable demand planning systems.
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This position is listed as full time and able to be worked remotely.