Digital Products & Channels ManagerBanesco USA is seeking a Digital Products & Channels Manager for our Product Management business unit.Primary Job Duties:Drive strategies and long-term vision to build, enhance, and promote best-in-class digital products and channels and guiding the marketing team in executing all communications and marketing assetsConduct user research and usability studies in collaboration with IT, vendors, and other teamsCreate a product vision (short-and long-term) and convert it into a concrete strategySpearhead market research and analysis to identify opportunities for new or existing features and functionalitiesPartner with business owners and other areas to build roadmaps and customer journeys, and apply them as the gatekeeper of digital toolsDevelop and implement pipelines for extracting, transforming, and loading data into an information productDevelop business cases and impact analysis in collaboration with the different areas of the organizationOversee all digital product and channels marketing effortsPartner with Treasury Management and other teams to manage roadmaps for all digital products and channelsOversee and actively participate in product projects, requirements discovery, solution design, development, and implementation, user personas, and user acceptance testingIdentify key capabilities needed and potential issuesPartner regularly with cross-functional teams to ensure alignment on feature development and prioritizationDevelop product marketing initiatives for positioning, messaging, and differentiation from competitorsMonitor and evaluate product performance for continuous improvementManage digital products, services and channels, and executing marketing strategies and tacticsDevelop product descriptions, product guides, marketing tasks, and provide training to sales teamsManage product key performance indicators, trend analysis, and product pricingConduct market research and analysis, stay informed of industry trends, emerging technologies, and customer preferencesUnderstand and stay current in the industry's product and technology landscape, bringing new ideas to the teamResponsible for accountability for risk, openly exchanging ideas and opinions, elevating concerns, and adhering to policies and procedures.Job Requirements:Education: Bachelor's degree in business, marketing, computer science, information systems, or related fieldExperience: Three (3) to five (5) years of experience as a Product Manager in Digital products and/or channels, or similar role in the banking or financial services industry, demonstrating success taking an idea from concept to a fully launched solution.Strong analytical, prioritization and negotiating skillsPassion for getting great products to marketAbility to manage multiple projects and thrive in a collaborative, fast-changing environmentStrong consultative and well-articulated communication and writing skills, with the ability to interact with and influence at all levels of the organizationIdentifies new opportunities by creating bonds of trust with team membersUnderstanding of business processes related to digital products and channelsStrong analytical skills with the ability to work through complex concepts/data and present simple solutionsAbility to have fun and a willingness to try new things and challenge the teamsAbility to self-motivate and work well independently and with different teams. A self-starter with the ability to work in a fast-paced environmentProduct marketing experienceProject management skills-experienceExperience with data aggregation and analytics, including SQL queriesKnowledge of SQL; experience with Q2 and CoreIQ is a plus.Benefits & Perks:Competitive base salary.Paid time off.Hybrid schedule.401k with employer match.Tuition reimbursement.Paid parental leave.Medical, Dental, Vision.Life Insurance.Supplemental Insurances.Short-Term & Long-Term Disability Benefits.Free parking.On-site Cafeteria.About Us:Banesco USA is part of Banesco International, a worldwide group of financial institutions with presence in 6 countries.As a corporation in continuous evolution, we promote the ongoing professional and personal development of our employees, by embracing challenges and adapting to the changing environment of today's world. We aim to develop integral human beings, committed to making a difference at the workplace and out in the world.Our actions are rooted in our Values: Reliability, Responsibility, Quality and Innovation.
We believe that we all have the same ability to transform our daily tasks into significant contributions, and therefore, Leave Our Mark.At Banesco USA, one of our most valued assets is our enthusiastic team, which strives every day to create a world-class organization in an ever-changing world. Together, our team has made us a market leader and we invite you to join us.