To support a strategic approach to web analytics, the part-time Web Analytics Lead will manage the end-to-end measurement lifecycle, translating business questions into actionable tracking specifications and delivering insights to clients while working remotely. Key responsibilities Translate high-level business questions into trackable events and success metrics Define and maintain comprehensive Tracking/Tagging Plans and enforce naming conventions Manage complex GA4 environments, including events, user properties, and audience segmentation Required qualifications Deep, hands-on experience with GA4 (Events, Conversions, DebugView) Proficiency in Looker Studio, Google Tag Manager, and collaboration tools (JIRA, Slack) Strong understanding of conversion funnels, attribution basics, and KPI frameworks Experience with tag configuration, custom variables, and validation workflows Ability to communicate data insights effectively to non-technical stakeholders
Web Analytics Lead in workfromhome at Unknown Company
This position is listed as part time and able to be worked remotely.