VP – Parking Business Development

Own the supply side of America’s fastest-growing parking marketplace.

Reports to : Bhumi Bhutani, Co-Founder

Employment type : Full-time, Executive

Base salary range : $150,000 – $180,000 per year

Base salary range: $150,000 – $180,000 per year. This position is additionally eligible for a performance-based commission plan and equity. Final base salary within the range is determined by job-related knowledge, skills, and experience.

Company Overview

Way.com — America’s dominant automotive super app, powering every mile for over 11 million customers, from auto insurance and parking to EV charging and more. Leveraging cutting-edge AI, machine learning, and advanced data analytics, we deliver innovative, personalized solutions that transform car ownership. Featured by Bloomberg, ranked 48th on Andreessen Horowitz’s Marketplace list of fastest-growing companies worldwide, and recognized as the top Product in Insurance by UnitQ, we’re making car ownership easier, more affordable, and more rewarding.

Position Summary

This is a pure sales and business development seat. We run one of the largest airport parking marketplaces in the country; the next chapter is city parking. City parking is the explicit mandate: garages, surface lots, stadiums, hospitals, universities, and municipal parking authorities in every major US metro.

The VP – Parking Business Development owns supply acquisition and new market expansion for this vertical. You will find the operators, open the doors, negotiate the terms, and get inventory to live — and build the team that does it at scale.

Key Responsibilities

01 Supply Acquisition & Partnerships

• Source, pitch, and sign parking operators across target metros: independent garage owners, national operators, REITs and property managers, hotels, hospitals, universities, stadiums, and municipal parking authorities.
• Lead negotiations for strategic partnerships.
• Craft contracts that drive profitability and expand inventory.
• Standardize partner agreements with Legal and Finance, so the team closes at speed.
• Open portfolio partnerships with parking management companies, PARCS vendors, and mobility platforms that bring hundreds of locations at once.
• Expand parking inventory across North America.
• Partner with Finance, Legal, and Marketing on contracts and RFPs.

02 Market Development

• Maintain deep intelligence of operators, competitors, and rate structures across assigned markets.
• Own the prioritization and sequencing of new market entry, ensuring execution strategies align with company-wide objectives.
• Analyze local market mobility trends to inform commercial strategy.
• Build and run a full-funnel outbound engine, from territory mapping and cold outreach to site visits and signed agreements.
• Recruit and lead a team of business development managers and regional supply owners with growth.
• Set quota, territory, and compensation.

05 Metrics & Reporting

• Deliver against a clear scorecard: how much sellable city inventory you bring onto Way.com, and how fast.
• Run a disciplined CRM pipeline with weekly forecasts.
• Report supply growth and market progress directly to the Co-Founder.

06 Industry Presence

• Represent Way.com at NPA, IPMI, and regional parking events, and actively participate in thought leadership sessions at those events.

Qualifications

Experience

• 10+ years in B2B sales, business development, or marketplace supply acquisition, including 3+ years leading a sales or BD team.
• Proven record of signing supply-side partners for a marketplace, or selling into parking operators, real estate owners, hospitality, or municipalities.
• Deep parking industry relationships are strongly preferred: operators, PARCS vendors, property managers, municipal parking authorities.
• Built an outbound sales motion from scratch and scaled it across multiple markets.
• Hands-on with commercial agreements, revenue-share deals, and management or lease agreements.
• Experience working with product and engineering teams onboarding locations, including Scan to Pay and PARCS integrations.
• Willing to travel and walk the lots. Deals in this business get done in person.

Skills & Knowledge

• Strong strategic thinking and financial acumen.
• Exceptional leadership and team-building capabilities.
• Expertise in contract negotiation and supply acquisition.
• Fluent in parking technologies and operations: PARCS, LPR, access control, payment processing, (including Scan-to-Pay), mobile apps, and dynamic pricing.
• Knowledge of driving efficiency in inventory management, space utilization, and pricing.
• Knowledge of sustainability initiatives: EV charging, smart parking, micromobility integration.

Education

MBA or equivalent advanced degree in a business-related field preferred.

Why Join Us

• Own an entire side of the marketplace at a company already operating across North America.
• Direct line to a Co-Founder with a clear mandate and real resources behind it.
• Competitive base salary, performance-based commission, full health, dental, vision, and 401(k) benefits.

Way.com is an Equal Opportunity Employer.

We celebrate diversity and are committed to creating an inclusive environment for all employees.