Citi is seeking a VP Lead Analyst to drive Audience Analytics & Targeting for its commerce function in New York. The role focuses on developing high-quality targeted audiences from 1P/2P/3P data, translating insights into actionable strategies, and partnering with Finance and Product to forecast growth.
Hands-on analytics leadership is required. The candidate will work with data platforms, AI/ML models, and AI capabilities to accelerate audience development, improve ad relevance, and optimize
#J-18808-LjbffrVP, Audience Analytics & Targeting Strategy in new york at Unknown Company
This position is listed as full time and onsite.