Vice President, Marketing and Communications

Responsibilities

• Develop and execute the marketing and communications strategy that advances UWGLA’s five-year revenue goal of $40M
• Serve as chief brand steward, ensuring consistent, mission-aligned messaging
• Serve as strategic communications advisor to the CEO, fundraising leadership, and Executive Team
• Partner with Development leadership and technology consultants on donor data, CRM, and AI infrastructure
• Lead integrated marketing campaigns and donor engagement strategies
• Own marketing strategy and execution for the under-$1,000 donor segment
• Oversee website, email, social media, and digital advertising to grow online giving
• Direct donor and funder communications
• Lead cause marketing and corporate sponsorship activation
• Direct UWGLA’s impact storytelling
• Create a communications cadence and calendar for key constituents
• Manage the marketing and communications department budget
• Establish marketing and communications KPIs and reporting
• Lead and develop an integrated team spanning brand and creative, communications and PR, digital marketing, content, social media, events, and analytics

Requirements

• Bachelor’s degree in marketing, communications, journalism, public relations, or related field required
• Minimum 10 years of relevant experience in a marketing communications team, ideally in a nonprofit or mission-driven organization required.
• Minimum 3 years of experience supervising and developing direct reports