Principal UI/UX DesignerWe're re?imagining digital self?service for vehicle finance—moving from static account pages to AI?powered, conversation?first journeys. As our Principal UI/UX Designer, you will lead end?to?end experience design, blending deep domain knowledge in auto finance with cutting?edge conversational UX. Your mission: craft intuitive, trust?building interfaces that let customers manage payments, payoff quotes, lease options, and refinancing through chat, voice, and predictive UI cues.Key ResponsibilitiesConversational?First DesignArchitect dialog flows and multimodal UI that feel natural on chatbots, voice assistants, and in?app widgets.Establish personality guidelines, fallback/error patterns, and escalation triggers.AI?Infused Interaction & PersonalisationPartner with data scientists to embed generative?AI components—intent detection, next?best?action, dynamic content—in the UI layer.Prototype adaptive layouts that evolve with customer behavior and context (mileage, payoff date, credit profile).Domain?Driven UXTranslate complex vehicle?finance tasks (payoff, lease?end, lien release, refinancing) into clear self?service flows.Ensure regulatory and compliance constraints are reflected in micro?copy and interaction safeguards.Design Ops & System GovernanceOwn a conversational design system that aligns with enterprise brand standards and WCAG 2.1 AA accessibility.Build reusable components (chat bubbles, quick replies, progressive disclosure cards) to accelerate feature teams.User Research & Continuous ImprovementConduct JTBD studies, usability tests, and heuristic reviews focused on conversational CX.Instrument every node with analytics; run A/B and multivariate tests to refine tone, pacing, and CTA placement.Mentorship & Cross?Functional LeadershipGuide product managers, engineers, and content strategists on conversational best practices.Evangelise AI ethics, privacy, and bias?mitigation in customer?facing interactions.Required Qualifications10 + years designing digital self?service experiencesProficient with Figma, Adobe XD, or SketchStrong command of information architecture, design systems, WCAG?AA accessibility, and responsive design.Stellar communication skills—able to persuade execs with data and coach engineers with clear specifications.Preferred / Nice to HaveFamiliarity with Generative AI platforms (OpenAI, Anthropic, AWS Bedrock) and prompt engineering.
UX Designer - Dallas, TX in dallas at Unknown Company
This position is listed as full time and onsite.