Undergraduate Admissions Counselor

Job Description:
Join OLLU's Undergraduate Admissions team and help shape the next generation of Saints. As an Admissions Counselor, you'll own a territory of high schools and community colleges, from a student's first inquiry to their first day on campus. You'll travel, present, review and decide on applications, and use data and CRM tools to guide students through the process, building the relationships that help them choose where to spend the next four years. This is a full-cycle recruitment role with real ownership from day one, and a clear runway for someone looking to build a career in college admissions.
Performance Evaluation Metrics:
Territory Pipeline Health: Own your territory like an account manager owns their relationships ? keep prospect and applicant records current in Slate, and report on territory pipeline metrics weekly.
Application Volume & Conversion: Grow inquiries into applications and applications into admits across your territory, using data to identify where to focus your time and contributing to OLLU's overall enrollment goals each cycle.
Yield & Melt Prevention: Guide admitted students to enrollment through proactive outreach, using data-driven tools to identify students who may be at risk of melting, and stay connected with them through to their first day.
Recruitment Activity: Complete your assigned school visits, college fairs, and community events each fall and spring recruitment season.
Requirements:
Territory Recruitment

• Manage an assigned territory of high schools, ISDs, and/or community colleges, building relationships with counselors and advisors.
• Conduct in-school visits, college fairs, and community outreach throughout the fall (Aug-Nov) and spring (Jan-Mar) recruitment seasons, including some overnight travel.
• Serve as the primary OLLU contact for prospects and families in your territory, from inquiry through enrollment.
• Develop territory-specific recruitment strategies in collaboration with admissions leadership to meet enrollment goals.
• Maintain accurate, current records for all prospects and applicants in Slate CRM.
• Advise students and families on OLLU's merit and need-based scholarships and guide them through FAFSA completion.
• Partner with Financial Aid to co-attend key recruitment events and family financial aid nights, ensuring students and families get clear, consistent guidance on cost and affordability.

Application Review & Admissions Decisions

• Review undergraduate applications for completeness and academic eligibility per OLLU admissions requirements.
• Make admissions decisions for freshman and transfer applicants, escalating exceptions to the Associate Director.
• Communicate admissions decisions and scholarship awards to students in a timely, personalized manner.
• Process dual credit, AP, and IB credit documentation in coordination with the Registrar's Office.

Yield & Melt Prevention

• Reach out proactively to admitted students to guide them toward enrollment, through calls, texts, and event invitations.
• Monitor deposited students through the summer, following up with anyone who needs support completing next steps.
• Participate in all Lake Day Orientation (LDO) sessions, supporting students through the admitted-to-enrolled transition.
  Additional Responsibilities:

1. Other duties as assigned.

Knowledge, Skills, and Abilities:

• High energy and comfortable putting yourself out there ? you'll be meeting new people every day, whether that's a single student or a room full of families.
• Comfortable with verbal and written communication, including presenting to individuals and large groups.
• Ability to manage multiple priorities, deadlines, and relationships in a fast-paced recruitment environment.
• Proficiency in Microsoft Office Suite; experience with Slate CRM or demonstrated willingness to learn quickly.
• Commitment to building authentic relationships with first-generation college students.
• Bilingual English/Spanish preferred, given OLLU's HSI designation and student population.
• Knowledge of the San Antonio, Houston, or Central Texas educational landscape is a plus.
• Valid driver's license required. This role requires regular travel within the assigned territory, including some evenings, weekends, and overnight trips during fall and spring recruitment seasons.

Education and Experience:

• Bachelor's degree from an accredited institution, any field, required.
• One or more years of experience in a customer-facing, sales, or relationship-driven role, including internships, campus leadership, or part-time work, required.
• Experience in higher education admissions or student affairs is a plus but not required.

Additional Information:
Employment with Our Lady of the Lake University is contingent upon the applicant undergoing a background investigation.
OLLU seeks to attract, develop and retain the highest quality faculty, staff and administrators. The University is committed to diversity and strongly encourages applications from women and minorities. EOE
Our Lady of the Lake University uses E-Verify to confirm the employment eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit
Application Instructions:
Please complete the online Application for Employment and attach a Cover Letter and CV or Resume.