Telemetry Operations Manager

Telemetry Operations ManagerThe Telemetry Operations Manager owns the day-to-day health of Masterworks' client tracking ecosystem: 100+ active digital properties across a diverse nonprofit and Gloo capital partner portfolio. You'll deploy and maintain tracking tags, investigate conversion data gaps, support new client onboarding, and serve as first responder to telemetry issues raised by internal teams.What You'll OwnTag Operations & MaintenanceMonitor and maintain Piwik PRO tracking configurations across 100+ client site instances, according to one of several standardized schemas to keep administration clean and efficient. This includes conversion events, goals, and e-commerce trackingWork with development contractors to deploy and update the Masterworks CDN-hosted telemetry stack as platforms evolve and clients change donation platforms, website stacks, or tracking requirementsManage Piwik PRO tag configurations: tags, triggers, variables, and container publishesKeep client tagging synchronized when clients change websites, donation platforms, or ad account configurationsMonitoring & QAReview daily and weekly telemetry monitoring alerts, identify gaps in results data collection, and triage issues by severityDebug conversion event failures, identifying issues between changing client technologies and our tracking interfaceVerify new tag deployments using live page inspection, browser developer tools, and Piwik reporting APIsContinue to build out AI/automated methods for monitoring client sites/configurationsTelemetry HelpdeskServe as primary responder to telemetry tickets from Client Service, Project Management, Digital Media, Operations, and Gloo capital partner teamsAnswer questions about Epiphany dashboard results, explain tracking behavior, and translate technical findings for non-technical teammatesRun live tests against client donation systems using credit card, managing costs while verifying real world conversion events are being captured correctlyEscalate and coordinate with the telemetry development contractor when issues require code-level resolutionClient Onboarding SupportSupport technical digital onboarding of new clients: configure Piwik site instances, set up ad platform pixels (Meta, Google Ads, Adform, The Trade Desk, Outbrain), and verify tracking end-to-endDocument client-specific tagging configurations, deployment notes, and testing guides in NotionParticipate in client-facing technical onboarding calls to explain Masterworks' tracking approach and platform requirementsRegularly use and improve AI/automation systems to streamline onboarding processConsent Management/GovernanceResponsible for ensuring Gloo capital partners have the technical means to request and capture consent settings from web site visitorsEnsure tracking for capital partner sites (and some client sites) conforms to Gloo corporate requirements to avoid legal liability for data collection practicesOther ResponsibilitiesMaintain client URL parameter sheets and support the Operations team with link testing workflowsInvestigate and resolve source code ingestion issuesWhat We're Looking ForRequired3–5 years of hands-on digital analytics or tag management experienceStrong working knowledge of Google Tag Manager, building and managing tags, triggers, variables, and container structuresExperience with a web analytics platform (Piwik PRO, GA4, Adobe Analytics, or similar), configuring goals, events, and e-commerce trackingAbility to debug tracking issues using browser developer tools, including reading the network tab, inspecting the dataLayer, and following event chainsComfortable managing multiple client contexts simultaneously without losing the thread (documentation is key here!)Clear written communication, you'll regularly explain technical findings to non-technical teammates and clients using Slack, email, and FiberyStrongly PreferredExperience with Piwik PRO specifically (tag management, reporting, consent management)Familiarity with programmatic and paid social ad platform pixels: Meta, Google Ads, Adform, The Trade DeskUnderstanding of CRM source code tracking and UTM parameter schemasBasic SQL or data inspection skills (BigQuery, Looker, or similar)Experience in an agency environment managing multiple client accountsNice to HaveFamiliarity with RudderStack or other CDPsHTML/CSS/JavaScript proficiencyExperience with nonprofit donation platforms