To support a technology-driven mental healthcare company, the full-time freelance Talent Brand Consultant will define and execute a recruiting and talent brand strategy, manage asset creation, and develop a comprehensive playbook for long-term implementation, all while working remotely. Key responsibilities Define and update the Employer Value Proposition (EVP) and create messaging guidelines for recruiters and hiring managers Audit and enhance the candidate experience from first impression to offer acceptance, developing a strategic communications channel plan Scale content production across various platforms, ensuring alignment with EVP pillars and enhancing editorial quality Required qualifications 8+ years of experience in employer branding, recruitment marketing, or brand/content marketing, preferably in-house Experience in the tech industry with an understanding of engineers as a recruitment audience Proven ability to deliver results as a consultant or contractor, demonstrating independence and quick ramp-up Strong writing skills, with a portfolio showcasing long-form storytelling and social copy Ability to influence stakeholders without direct authority, effectively engaging busy professionals for insights and stories