Staff Sales Operations Analyst

At Cadence, we hire and develop leaders and innovators who want to make an impact on the world of technology.

Responsibilities

• Build reports and dashboards in Salesforce and HubSpot
• Manage the lead routing and CRM automation tool, LeanData
• Manage additional Sales automation efforts and processes using CRM sequences and workflows
• Implement automated processes and templates to support pipeline generation programs and business initiatives
• Ensure data structure, integrity, segmentation, and collection processes are aligned with reporting and business needs
• Define/build database workflow triggers, create rules, build segmentation and suppression lists, test, and experiment
• Support important initiatives in Salesforce, such as assisting with the lead lifecycle, lead status, lead nurturing, segmentation, and data cleansing
• Understand and evaluate pipeline generation metrics and distribute campaign performance to internal stakeholders

Minimum Qualifications

• An undergraduate degree in business, or a related field
• Minimum of 5 years of sales analyst and sales operations experience in a global, B2B technology company
• Strong knowledge of the sales technology landscape and solutions
• Excellent understanding of sales automation strategy and CRM tools experience (e.g., Salesforce, HubSpot, Microsoft Dynamics, LeanData) and proven ability to leverage these technologies to fuel pipeline generation
• Experience managing customer data, audience segmentation, and targeting
• Understanding of the entire funnel performance and growth levers for each funnel stage
• Experience working with sales teams to understand needs and integrate them into their processes
• Experience in tracking ROI, analyzing trends, and providing metrics
• Excellent PC skills, including Microsoft Word, MS Office, Excel, and PowerPoint

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