Pay Rate Low: 65.00 | Pay Rate High: 75.00
Sr. Growth Marketing Manager (E-commerce & Shopify) - Contract
Overview
We're seeking a Sr. Growth Marketing Manager to drive strategy and performance for a high-growth direct-to-consumer (DTC) e-commerce business, with full ownership of the Shopify storefront experience. You'll drive measurable growth across acquisition, conversion, and revenue by combining customer insight, analytics, and a rigorous testing roadmap.
Terms: Contract with possible extension or conversion (Benefits included)
Location: Los Angeles, CA
Schedule: Hybrid
Pay: $65-$75/hr
Responsibilities
- Own and optimize the Shopify storefront end-to-end (site experience, merchandising, launches, promos)
- Execute a Conversion Rate Optimization and experimentation roadmap (A/B tests, hypothesis-driven iterations)
- Improve acquisition efficiency and profitability using CAC, ROAS, and LTV insights
- Establish, track, and report performance KPIs across the funnel (traffic conversion revenue)
- Translate analytics into clear recommendations and prioritization for cross-functional execution
- Partner with internal teams and external agencies/vendors to deliver initiatives on time
- Continuously refine the customer journey to improve conversion and repeat purchase behavior
- Proven Shopify storefront ownership with demonstrated DTC growth results
- 7+ years in e-commerce / digital commerce / growth marketing driving revenue outcomes
- Background in consumer health, supplements, wellness, pharma, or life sciences
- Strong CRO and customer journey optimization experience
- Hands-on experience managing an A/B testing program
- Strong analytics skills and ability to communicate insights clearly and concisely
- Experience with:
- Google Analytics (GA4)
- Shopify Analytics
- Digital reporting / dashboarding tools
- Strong merchandising instincts (promotions, onsite optimization, product launches)
- Comfortable collaborating cross-functionally and managing agencies/vendors
- Lifecycle/retention collaboration experience (repeat purchase, retention improvements)
- Experience working with offshore teams/partners
- Bachelor's degree in Marketing, Business, Digital Marketing, E-commerce, or related field preferred
***This job description is a complete list of all desired skills but not all are required. We strongly encourage candidates who have some of the skills to apply. We look forward to a conversation to learn more about you!***
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Sr. Growth Marketing Manager in los angeles at Unknown Company
This position is listed as contract and able to be worked remotely.