Leading the onsite and offsite media strategy, the full-time salaried Shopper Activation Manager will manage relationships with Retailer's Ads/Marketing Team and support activation plans across various media channels to achieve sales objectives while collaborating with cross-functional teams in a hybrid work environment. Key responsibilities Own the day-to-day relationship with the Retailer Marketing Team, including annual Joint Business Planning Plan and execute retail media, shopper, and in-store programs at Key Account Retailer, managing search campaign efforts and display media campaigns with the Agency of Record Support Sales Account Teams in delivering business targets through integrated activation plans and coach sales associates on best practices in digital media Required qualifications Bachelor's Degree and at least 4 years of experience in the CPG or retail media industry Proven analytical skills with at least 2 years of experience interpreting sales data or campaign performance 3+ years of experience managing retail media programs (e.g., Amazon Ads, Walmart Connect) Strong understanding of the digital media landscape, including search, display, and social media advertising 2+ years of client-side experience within a CPG company's sales, marketing, or eCommerce team