Senior Product Marketing Manager

The role

We are looking for a rockstar Senior Product Marketing Manager to join our Marketing team. You will lead the marketing of the Encord Platform — owning how we message Encord across targeted use cases, verticals, and personas. This is a critical role for the business, and you will become the subject matter expert for the end-to-end platform.

What you’ll do

• Own the messaging of Encord, as well as the messaging for platform-wide capabilities
• Amplify platform-level messaging through the Encord website and channels
• Build and deliver sales enablement with high CSAT scores with field teams
• Be the expert in any platform-specific messaging for campaigns and events, and enable GTM teams with highly performant content to drive strong engagement and pipeline
• Deliver a drumbeat of compelling customer stories, highlighting Encord Platform capabilities, technical details, and realized value
• Hone messaging by developing value proposition and messaging frameworks, driving articulation of product portfolio positioning aligned to Encord's targeted audiences and ICP
• Help build a product our customers love
• Collaborate closely with product & engineering to identify needs and sharpen product offerings based on the competitive landscape and customer feedback

Who we’re looking for

• A proven track record in product marketing with experience on technical products
• Strong understanding of Data & AI platform offerings, with experience creating messaging and positioning for technical products targeted at the enterprise market
• Ability to build strong working relationships with stakeholders to deliver joint messaging and GTM plans
• Experience creating compelling product and thought leadership content to support customers and Growth/Demand marketing campaigns
• Comfortable owning and running direct customer engagements
• Strong public speaker with the technical aptitude to become an end-to-end expert on the Encord platform, including the ability to demo at events and to prospects

Experience requirements

• 5+ years of product marketing experience at an enterprise software company, preferably including PMM experience at early-stage AI startups
• Excellent writing skills for succinct messaging targeting AI/ML engineers and AI executives
• Deep understanding of the Data and AI space
• Experience building compelling technical and business content
• Proven ability to collaborate with sales, growth marketing, and product teams
• Preferred: technical academic background (BS in Computer Science or related discipline)

Why Encord

• Competitive salary, commission, and meaningful equity in a high-growth startup
• Clear, accelerated growth opportunities as the company scales rapidly
• Flexible PTO to fully recharge
• 18 paid vacation days in the U.S. plus federal holidays
• Annual learning & development budget
• Comprehensive health, dental, and vision coverage
• Frequent travel opportunities across the U.S., London, and Europe
• Bi-annual company offsites, twice-weekly team lunches, and monthly socials