Overview
Senior Manager, Paid Search at DEPT . This is a fully remote position; you must be willing to work CST hours.
About DEPT
We are pioneers at heart, leaning forward to create tomorrow. We were born digital and are a new model of agency with a deep skillset in tech and marketing. We hire curious, self-driven, talented people who never stop innovating. Our culture is big enough to provide global tools and opportunities, while small enough to invest in your growth and autonomy.
Job Responsibilities
- Maintaining an advanced understanding of primary paid media channels and how they fit within the funnel – Google Ads and Microsoft Ads
- Driving account strategy geared toward achieving or exceeding client efficiency and growth goals
- Developing and executing appropriate account management monitoring and optimization techniques to drive performance toward client targets and budgets
- Quantifying and prioritizing initiatives with the greatest impact on account performance
- Driving the creation of client roadmaps, testing plans, reports/dashboards, and QBRs/FBRs to meet client needs
- Managing the performance of designated client portfolios to meet client performance goals and budgets
- Writing, reviewing, and ensuring agendas meet client needs for status calls and management updates
- Leading client calls, discussing completed projects, performance, and planned initiatives/long-term optimization strategy
- Ensuring all account management efforts go through a QA process and are delivered error-free
- Owning the relationship between DEPT and dedicated platform reps (e.g., Google, LinkedIn); collaborating to identify and vet new opportunities while maintaining platform best practices
- Owning the paid media strategic roadmap on all accounts and coordinating initiatives with growth teams for the holistic client roadmap
- Manage at least one direct report, developing the team member's skills and advancing account progress
Qualifications
- Minimum of 4 years of paid search experience; comfortable with budgeting, bidding, and testing methodology
- Experience across Google network types (display and search), including app campaigns
- Experience with campaigns such as UAC, ACi, Google app campaigns, GDN, performance max, and discovery campaigns
- Experience with A/B testing
- Proven history presenting findings and recommendations for account optimizations to clients
- Strong analytical and reporting skills; proficient in Excel
- Strong written and verbal communication skills
Additional Qualifications
- Energetic, creative marketing enthusiast; hands-on, eager to learn and grow
- Entrepreneurial spirit; able to work independently and in a team
What We Offer
- Healthcare, Dental, and Vision coverage
- 401k plan with matching
- PTO
- Paid Company Holidays
- Parental Leave
Salary & Location
US Remote Range: $73,900—$110,000 USD
Location: United States (Remote)
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