Driving the strategy and execution of email and lifecycle marketing programs, the full-time Senior Manager, Email Marketing will optimize customer engagement and retention efforts in a remote capacity while collaborating closely with cross-functional teams. Key responsibilities: Own and evolve the email marketing strategy across various customer lifecycle stages, including onboarding and retention Develop multi-touch nurture programs to enhance prospect engagement and accelerate pipeline velocity Manage a team of email marketing specialists, providing coaching and career development support Required qualifications: BA/BS or equivalent working experience 10+ years of experience in B2B SaaS marketing, with 8+ years in email and customer lifecycle marketing Advanced proficiency in marketing automation platforms, particularly HubSpot and Marketo Experience partnering with Customer Success organizations to deliver effective lifecycle programs Proficiency in analytics tools like Google Analytics or Looker to connect email performance to revenue outcomes
Senior Manager, Email Marketing in workfromhome at Unknown Company
This position is listed as full time and able to be worked remotely.