Unknown Company

Senior Manager, Demand Gen / ABM

atlanta, ga • Posted 2 weeks ago
Onsite Full Time Finance

We are looking for an ambitious and results-driven Senior Manager, Demand Generation & ABM to join our growing team. This role, with a focus on building and scaling a pipeline engine that translates Albert's category narrative into measurable revenue, will play a key part in driving successful outcomes for Albert's most strategically important growth initiatives.

If you’re passionate about cutting‑edge technology and thrive in a fast‑paced, mission‑driven environment, we want to hear from you.

What you’ll do

Strategy & Delivery

  • Own marketing‑sourced and marketing‑influenced pipeline targets; define and execute the channel and program mix required to hit quarterly and annual pipeline goals.
  • Build Albert’s ABM approach from the ground up, including account segmentation, tiering, and play design, across paid, email, events, and executive engagement programs.
  • Architect integrated campaign programs that connect product marketing, content, events, and sales into a single, cohesive pipeline engine rather than a collection of isolated channels.

Execution & Collaboration

  • Design and run multi‑touch ABM programs across LinkedIn, retargeting, outbound email alignment, and content‑driven executive engagement.
  • Partner with sales leadership and SDRs on target account selection, outreach sequencing, and conversion strategy from initial engagement through to qualified pipeline.
  • Work with marketing operations to define attribution models, build pipeline reporting, and continuously test and optimize for efficiency across the funnel.

Leadership & Impact

  • Operate as the cross‑functional orchestrator of a pod spanning product marketing, content, events, marketing operations, and design, driving alignment and accountability without direct line management.
  • Define what pipeline success looks like beyond MQLs; set the measurement standard and hold the system accountable to revenue outcomes.
  • Serve as Albert’s internal authority on demand generation strategy, shaping how the company scales pipeline as it defines a new category in AI‑native scientific software.

You will have

  • 7‑10+ years of experience in B2B demand generation, growth marketing, or ABM roles, with a demonstrable track record of owning or directly influencing pipeline targets.
  • Background in SaaS or B2B technology required; experience marketing to technical audiences like VP of R&D, CTO, or CIO required.
  • Proven ability to build demand programs from scratch, not only optimizing existing infrastructure, in a high‑growth or early‑stage environment.
  • Hands‑on experience with ABM platforms such as 6sense or Demandbase, as well as paid media execution across LinkedIn and retargeting channels.
  • Strong track record partnering with sales teams and SDRs on target account strategy, outreach sequencing, and MQL‑to‑SQL conversion improvement.
  • Ability to think in systems, how channels connect, how accounts move through stages, and how to turn engagement into revenue, combined with the willingness to execute directly.
  • Excellent written and verbal communication skills; able to engage with technical and non‑technical audiences including sales leadership and executive stakeholders.
  • Collaborative mindset with the ability to drive outcomes through cross‑functional pods across time zones without direct authority.
  • Experience in life sciences, scientific software, or enterprise R&D nice to have.

Key Competencies

  • Systems Thinking: Designs and manages how channels, accounts, and teams connect into a unified pipeline engine; sees the full funnel and how each piece drives the next.
  • Grit: Self‑starter who builds programs from scratch and drives toward revenue outcomes without requiring an established infrastructure to operate in.
  • Collaboration: Works effectively across product marketing, sales, content, and operations without direct authority; achieves results through influence and clear communication.
  • Adaptability: Comfortable moving between strategic planning and hands‑on execution depending on what the program demands; operates effectively in a fast‑evolving environment.
  • Innovator: Brings fresh approaches to demand generation in a category that is still being defined; comfortable with ambiguity and building where no playbook yet exists.
  • Leadership: Drives cross‑functional initiatives to completion and holds a distributed pod accountable to shared pipeline goals with limited oversight.

#J-18808-Ljbffr

Senior Manager, Demand Gen / ABM in atlanta at Unknown Company

This position is listed as full time and onsite.

Back to Job Search