Unknown Company

Senior Investor, Integrated Investment

new york, ny • Posted 3 weeks ago
Onsite Full Time General

Digital Media StrategistHorizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain's New York Business and Los Angeles Business Journal.

Together we are building a place of belonging. At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.What You'll DoDigital Media Strategy – 15%Collaborate with Supervisor on strategy, guiding Assistant(s) and Associate(s) in plan developmentEmploy Horizon Media's suite of planning, evaluation and buying tools for application/analysis into competitive landscape, target digital consumption support, plan development and reportingEnsure digital strategy fits into overall brand communication goalsParticipate in team brainstorms to kick off plan and consideration set developmentMonitor trends, tools, opportunities, and applications within digital environments, and appropriately apply that knowledge to campaign strategy and client goalsGuide and participate in creation and presentation of media specific documents, such as media plans, objectives and strategy decks, and other related functionsMedia Negotiating & Buying – 30%Gather rates and develop planning costsEffectively negotiate & steward buys across multiple accountsAnalyze daypart mixes and pricing within plansServe as a market expert, providing insight to the marketplace conditions, continuously exploring understanding of industry trends and landscape intelManage budgets and deliverables (GRPs, impressions, response data) across national buysReact quickly to campaign results, and implement required optimizations as directedOversee and assist in RFP creation and review of partners/site responses, compile proposal analysis and drive partner negotiationsCampaign Management & Execution – 20%Oversee trafficking, campaign set up, site tagging, and ensure sites are enabled and functioning properlyEnsure accuracy of insertion orders, plan details, spec documents, and confirmation that all necessary materials are receivedDelegate and provide direction on campaign post launch information (i.e.

screenshots, links and placement information) to demonstrate proof of placement for clientsWork alongside Assistant and Associate on mid-campaign reconciliation, billing, pacing, campaign validation and brand safetyManage market budgets and deliverables (GRPs, impressions, response data)React quickly to campaign results, and implement required optimizations as directedAssist account manager with budget maintenance and clearance spreadsheets and other campaign dataEnsure all deals are delivering throughout the flightParticipate in campaign results meetings/calls with client and strategy teamsReporting & Analysis - 20%Monitor and report on media campaigns on an ongoing basis, providing an active voice communicating optimization opportunities and challenges to internal teams, media partners and the clientInterpret partner ad verification and ad server data to provide critical thinking and analysis, as well as draw conclusions and discover actionable implicationsResponsible for providing data for dashboards/Excel trackers, as needed by account, ensuring accuracy and validity of data shownEffectively communicate optimization strategies, challenges, and opportunities across display, mobile, social, and videoAnalyze MSAs and delivery reports from partners on a quarterly basis to deliver the post report to the Business Solutions teamReconciliation – 5%Keep track of reconciliation progressResponsible for checking monthly actual numbers are aligned to reported numbersRelationship Management & Mentorship- 10%Help to train Assistants and Associates and contribute to their developmentHave foresight and understanding of projects to maintain and adjust timing of deliverables for team at large, communicating changes to managers and leadershipDevelop and maintain strong mutually beneficial relationships with Horizon Media departments (Business Solutions, Traffic, Ad Ops, Billing), as well as external partnersEffectively manage up and down, collaborate with your Supervisor on day-to-day account activities, status, and deliverablesGuide team in setting goals, project tasks and timelinesOversee junior team members' duties in negotiating and maintaining schedules/campaigns for several accountsSchedule check ins with junior team members, identifying goals and opportunities for career development, contribute to performance managementParticipate in interview process for Assistant/Associate rolesWho You AreInterested in the video and digital landscapeHave a data powered mindset and be comfortable working within large sets of data and numbersA problem solver with foresight and the ability to develop creative solutionsResults oriented; consistently motivated, proactive, and resourcefulA strong, effective communicator and team playerDetail oriented with commitment to follow throughAn independent worker with effective time management and organizational skillsFlexible and able to succeed in a fast-paced environmentAn individual who takes pride in ownership of work and demonstrates accountabilityAbility to mentor and teach team membersAn advocate for and supporter of diversity, equity and inclusionPreferred Skills & ExperienceExperience working in fast-paced advertising/marketing environment3+ years of experience in active buying and planningUnderstanding of national buying across the linear and digital landscapeStrong experience analyzing and managing buys towards campaign performance metricsProficient in Media MathExperience using PrismaKnowledge of various channels and buying methods (video, display, programmatic, social)Familiarity with marketing principles, analytics and conceptsConfidence within Microsoft Office Suite especially Excel and PowerPointExperience in negotiating and constructing digital media plansCompetence within systems and tools related to the media planning process (i.e. media management system, billing system, competitive and targeting tools)Mastery of third-party ad server and ad verifications (DCM, Double Verify, Innovid preferred)Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.Salary Range$66,300.00 - $80,000.00A successful applicant's actual base salary may vary based on factors such as individual's skill sets, experience, training, education, licensure/certifications, and qualifications for the role.

As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.

Senior Investor, Integrated Investment in new york at Unknown Company

This position is listed as full time and onsite.

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