Senior Integrated Marketing Manager

As the first hire on the Integrated Marketing team, the full-time Senior Integrated Marketing Manager will manage demand generation campaigns, align marketing efforts with sales outcomes, and oversee channel-to-revenue programs in a remote setting. Key responsibilities Plan and execute demand generation campaigns across various channels, focusing on lead and pipeline generation Run pipeline reviews with Sales and manage campaign structures in Salesforce for accurate attribution and reporting Design and implement account-based marketing strategies, tracking engagement and its impact on pipeline movement Required qualifications Proven experience in demand generation or revenue marketing roles, preferably in B2B SaaS or enterprise technology Experience managing paid media, email/nurture campaigns, and account-based marketing programs Fluency in Salesforce or similar CRM and marketing automation platforms Data-driven mindset with the ability to use performance metrics for continuous program improvement Strong collaboration skills to work effectively across Marketing, Sales, and external partners