Driving the execution and growth of email and SMS marketing programs, the full-time Senior Email Marketing Specialist will own the channel strategy, design and execute campaigns in Salesforce Marketing Cloud, and analyze performance data to enhance engagement and revenue growth in a remote setting. Key responsibilities Own the email channel strategy, setting priorities and goals to drive acquisition, engagement, and retention Design, build, and execute email and SMS campaigns in Salesforce Marketing Cloud to increase engagement and conversions Analyze campaign performance and report insights to stakeholders, ensuring compliance with email regulations and best practices Required qualifications Hands-on experience with Salesforce Marketing Cloud and Salesforce Data Cloud Thorough knowledge of marketing automation principles and practices Strong understanding of HTML/CSS for email design and troubleshooting Bachelor's degree 5+ years of experience in marketing automation, CRM, or a related field
Senior Email Marketing Specialist in workfromhome at Unknown Company
This position is listed as full time and able to be worked remotely.