Responsibilities
- Partner with global launch asset teams from T-36 to T+12
- Provide expertise and insights to inform launch strategies
- Leverage best practices to elevate launch strategies
- Focus on key strategic components of brand building (Launch Stage Gates)
- Provide qualitative and quantitative perspective on LSGs and progress reports to leadership
- Troubleshoot critical launch plan and marketing performance gaps
- Implement new marketing models to strengthen launch plans
- Collaborate to elevate launch strategy excellence
Requirements
- Bachelor's degree
- 12+ years of experience in marketing across a number of categories/industries
- Successful track record of creating and executing marketing strategies in major markets
- Strong subject matter expertise in strategic marketing fundamentals (Brand Positioning, Creative Development, Launch Execution, Measurement)
- Strong analytical skills for root cause analyses
- Collaborative experience across functions and geographies
- Executive presence to partner and influence senior leaders
- Experience leading cross-functional projects
- Strong writing, presentation, and influencing skills
- Ability to thrive under pressure and meet deadlines
- Strong project and time management skills
- Discretion and trustworthiness in dealing with confidential information
- Ability to manage and coach peers and teams
- Flexibility to work US time zones regularly
Certifications & Qualifications
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