Senior Director, Enterprise Strategy & Integrated GTM

Opportunity

Adobe is seeking a Senior Director, Enterprise Strategy & Integrated GTM to define how we go to market across the global Adobe Enterprise business. This leader will ensure our sales organization runs a focused, aligned set of motions that deliver against our customers' key business issues and Adobe's strategic and financial objectives.

Key Responsibilities

Enterprise GTM Motions Strategy

• Develop and articulate the strategic direction and vision for Adobe's enterprise GTM motions, ensuring alignment with company goals and the needs of our Enterprise customers.
• Drive innovation for our customers and growth opportunities by exploring new ideas, technologies (including AI) and processes to improve our products, services, and commercial execution.
• Define and maintain a global portfolio of standardized motions (e.g., content supply chain, personalization at scale, AI‑assisted creativity), in partnership with Product Marketing and Customer Insights to ensure they solve real customer problems.
• Collaborate with cross‑functional teams to design and implement strategic GTM initiatives and action plans tied to clear key performance indicators (pipeline impact, win rates, product attach, AI adoption, etc.).
• Monitor and assess the effectiveness of motions and critical initiatives, using data, field feedback and industry trends to refine, scale or sunset motions as needed.

Integrated GTM & Strategic Initiatives

• Lead integrated GTM planning across the Adobe Enterprise business, determining which motions we prioritize globally and ensuring alignment across Product, Product Marketing, Sales, Partners, Customer Success and Enablement.
• Develop and lead the implementation of cross‑functional critical initiatives that support these motions and drive growth, adoption and customer value across Enterprise accounts.
• Collaborate with regional and ecosystem leaders (SIs, agencies, ISVs, cloud partners) to adapt motions where needed, ensure consistent execution and identify new opportunities for growth and improvement.

Executive Leadership & Change Management

• Serve as a trusted advisor to the CRO and executive leadership on enterprise GTM strategy, motions and market shifts impacting Adobe's Enterprise business.
• Build and lead a high‑performing team of strategists and program leaders responsible for designing, piloting and scaling enterprise motions and pivotal initiatives.
• Champion cross‑functional alignment and a test‑and‑learn attitude, ensuring that insights from customers, the field and partners continually improve our GTM approach.

Qualifications

• 12–15+ years of experience in enterprise software/SaaS, with significant time in GTM, sales strategy, product marketing or corporate strategy.
• Proven track record designing and scaling GTM motions or initiatives that drive measurable revenue and adoption impact.
• Deep familiarity with enterprise buying centers (e.g., Marketing, Digital, IT, C‑suite) and how they adopt AI, data and experience platforms.
• Demonstrated success leading cross‑functional programs and influencing senior collaborators across Product, Product Marketing, Sales, Partners and regions.
• Strong analytical and strategic skills, with the ability to connect market and customer insights to clear GTM decisions and action plans.
• Exceptional communication and storytelling skills, especially in framing customer problems and articulating Adobe's enterprise value proposition.

Benefits and Culture

• Competitive salary and total compensation based on experience.
• Comprehensive benefits program including health, wellness, equity and paid time off.
• Inclusive workplace culture that empowers employees to create and innovate.

Equal Employment Opportunity

Adobe is an equal‑employment‑opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status or any other characteristics protected by law.

Accessibility Accommodation

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