Senior Category Marketing Leader — Growth Playbooks

Wayfair in Boston is seeking a Senior Manager, Category Marketing to lead marketing strategy for emerging and high-growth categories, aligning with Category GMs and cross-functional teams to drive growth and ROI.

You will manage a team of marketing analysts, develop customer-centric plans across promotions and evergreen initiatives, and build a repeatable playbook to scale nascent categories into core business engines, while balancing commercial goals with strong customer messaging.