Senior Campus Marketing Manager

To support a growing educational initiative, the full-time Senior Campus Marketing Manager will develop and execute marketing campaigns to increase student enrollment in for-credit courses, while working remotely and traveling about once a month. Key responsibilities Build and manage term playbooks for partner campuses, focusing on student awareness and enrollment Design and implement community engagement strategies with alumni, student clubs, and organizations to foster student involvement Measure and analyze enrollment metrics, optimizing marketing efforts based on performance data Required qualifications Proven track record of increasing enrollment or acquisition numbers through strategic marketing efforts Experience in building and managing campus ambassador or community programs Demonstrated ability to create and execute marketing campaigns, including email and SMS outreach Experience in managing programs across multiple sites or campuses simultaneously Familiarity with using AI tools to enhance marketing processes and automate tasks