What You’ll Do
Measurement & Value Architecture
- Design and own the end‑to‑end measurement strategy aligned to each agency's purchased solution and stated business outcomes.
- Translate solution capabilities into defensible success metrics, KPIs, and leading indicators of impact.
- Ensure measurement frameworks are statistically sound, scalable, and aligned to agency decision‑making.
- Build rigorous ROI models and business cases that quantify the financial and organizational impact of the solution.
- Partner with Sales and Enterprise teams to embed impact narratives into deal strategy and late‑stage sales motions.
- Produce executive‑ready materials that directly support deal expansion, renewal, and upsell conversations.
Advanced Analytics & Insight Generation
- Lead advanced data analysis to identify meaningful patterns, causal signals, and outcome drivers across agency datasets.
- Move beyond descriptive analytics to generate insights that explain why outcomes are occurring and what to do next.
#J-18808-Ljbffr