Velo City Cycles
Holland, MI • Posted 3 days ago
Onsite Full Time Retail
Sales Associate

VELO CITY CYCLES | Helping more people discover the joy of riding

Department: Sales · Reports to: Store Owner · Status: Full-time, 40 hours/week


About the Role

The Sales Associate is one of the most important faces of Velo City Cycles. You'll create great customer experiences and help riders find the bikes, gear, and accessories that fit their needs and lifestyle.

We aren't interested in simply selling products. We want to understand why someone rides, what they hope to do, and how we can help them get there. Using the Velo Sales Process, you'll ask good questions, listen, educate, and help customers make confident decisions.

Key Responsibilities

Sales & Customer Experience

  • Greet every customer and actively engage on the sales floor
  • Use the Velo Sales Process to understand each customer's needs, goals, and riding style
  • Help customers select bikes, accessories, and apparel; assist with sizing, seat height, and test rides
  • Explain features and benefits in ways that matter to the customer, and recommend accessories that improve their ride
  • Process sales, payments, returns, and exchanges accurately
  • Take and track special orders, keeping customers updated until their items arrive
  • Handle rental bike customers: check-out, fitting, explaining safe use, and routes
  • Follow up with customers and build relationships that make Velo their shop for years to come

Store, Merchandising & Inventory

  • Own the daily store appearance: signage, displays, promotional setups, and seasonal changeovers
  • Keep the sales floor and restrooms clean, organized, and inviting
  • Receive, tag, and display inventory
  • Flag fast-moving products to keep in stock, and work with the owner on plans for slow-moving items

Team & Growth

  • Help drive traffic into the store and promote the sport of cycling
  • Participate in product training and stay current on products, sales techniques, and industry trends
  • Help train new sales associates
  • Support teammates and follow Velo City Cycles policies, procedures, and processes
Qualifications
  • Sales experience required; retail or bike shop experience preferred
  • Genuine enthusiasm for bicycles, cycling, and the outdoors
  • A positive, welcoming personality and a passion for helping people
  • Strong communication and listening skills, with the ability to ask good questions
  • Attention to detail, follow-through, and proven problem-solving ability
  • Able to work independently and as a strong team player
  • Eager to keep learning about bikes, products, and the industry


Benefits 
  • Competitive Pay $17-$20 per hour depending on experience 
  • Vacation days and paid holidays 
  • Health Insurance 
  • 401K match after 1 year
  • Shop discounts
Schedule & Room to Grow

This is a full-time position (40 hours per week) with a flexible schedule that includes evenings and weekends.

We're hiring with the future in mind. For the right person, this role can grow into a Sales Manager: leading the sales floor, taking on more responsibility, and becoming the face of the shop.


Salesperson in Holland at Velo City Cycles

This position is listed as full time and onsite. It was posted 3 days ago.

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