Local Sales Manager Apple Valley News Now & Phase 3 Digital | Yakima, WA | Onsite
Apple Valley News Now and Phase 3 Digital are part of the Morgan Murphy Media family — family-owned, people-first, and operating continuously since 1890. In the Yakima/Tri-Cities market, we help local businesses grow through high-impact storytelling and performance-driven marketing across broadcast, streaming/CTV, web, and social.
We're looking for an experienced media sales leader based in our Yakima bureau to lead a high-performing local sales team. This is a seller-coach role — someone who grows revenue through strong fundamentals (new business development, account strategy, inventory/rate management) combined with modern, integrated TV + digital selling, data-informed proposals, and measurable outcomes.
Recruit, coach, and develop a team of Account Executives focused on solution-selling and strong client relationships Partner with the General Sales Manager on revenue strategy, forecasting, and go-to-market priorities Lead integrated sales planning across linear TV, streaming/CTV, owned-and-operated digital, and Phase 3 Digital services, including audience targeting and performance reporting Join sales calls and ride-alongs, coaching reps in the field Identify new categories and key accounts, and build a plan for your team to win them
A coached, motivated team consistently hitting activity, pipeline, and revenue goals Growth in new local advertisers and deeper share of wallet with existing accounts More integrated proposals connecting brand storytelling with measurable digital performance Strong forecasting discipline and disciplined inventory management that protects rate integrity
3+ years of success in media sales and/or digital marketing sales; Experience building multi-platform solutions (TV + streaming/CTV + digital) and communicating value to local decision makers
A coaching/teaching mindset — comfortable developing talent through consistent feedback and fieldwork
Strong business acumen: account management, pricing, and inventory/rate strategy
Comfort with modern sales tools — CRM discipline, pipeline management, performance reporting
A collaborative, community-minded approach
Sell the full modern toolkit: premium local video, streaming/CTV, and targeted digital Leverage premium regional sports partnerships — Apple Valley News Now is the official regional partner for the Seattle Kraken and Seattle Mariners Lead in a market where local businesses still rely on trusted local media to grow Work for a family-owned company built for the long term, with performance recognized and rewarded
Total compensation target: $100,000 OTE, structured as a mix of base salary and performance-based bonus.
65,000–$75,000, with bonus opportunities tied to revenue goals bringing total earnings to the $100K target.
Exact base/bonus mix is flexible and can be tailored based on candidate experience and preference.
In addition, we provide a $150/month cell phone/gas allowance and a comprehensive benefits package including:
Medical, dental, vision, prescription, life, and long-term disability insurance
Employee Assistance Program (EAP) and flexible spending accounts
Work/life balance with vacation, sick, and personal days, plus nine paid holidays
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This position is listed as full time and onsite.