Retention Marketing Manager

Managing customer retention strategy and performance across the customer lifecycle, the full-time remote Retention Marketing Manager will oversee a team responsible for lifecycle email, organic social, direct mail, reviews, and brand reputation while ensuring alignment with business goals. Key Responsibilities Manage retention performance across the customer lifecycle, including engagement, renewal, and win-back Develop channel owners across email, social, direct mail, and reputation, ensuring alignment with business impact Partner with cross-functional teams to identify and address drivers of churn and enhance customer experience Required Qualifications Bachelor's degree in Marketing, Business, or a related field, or equivalent experience 5+ years of experience in lifecycle, retention, or email marketing, including 2 years in a management role Strong understanding of customer lifecycle marketing, segmentation, and personalization Proven experience leading and developing high-performing marketing teams Strong analytical skills with the ability to translate data into actionable insights