Public Relations & Brand Strategy Intern

Spring PR & Brand Strategy Intern — College Credit | New York City

Osmund Charles Consulting (OCC) is a New York–based boutique consultancy specializing in luxury public relations, brand strategy, and wholesale development. Our clients span fine jewelry, fashion, hospitality, and lifestyle — with work spanning press strategy, influencer and KOL partnerships, retail introductions, event production, and editorial storytelling.

We are accepting applications for a Spring 2027 Intern to join our team in New York City.

The Role

You will work directly alongside senior leadership on active client accounts from day one — not in a siloed support function. Responsibilities span multiple workstreams and reflect the full scope of boutique agency life:

Press research & outreach — building and maintaining tiered media lists; drafting pitches, press releases, and editorial correspondence

Influencer & KOL research — identifying and vetting creators, stylists, and cultural figures by category, audience, and aesthetic fit; supporting seeding and gifting coordination

Wholesale & retail buyer research — identifying target accounts and buyer contacts across specialty retail, boutiques, concept stores, and department stores; supporting outreach and presentation materials

Event support — assisting with press breakfasts, brand activations, trunk shows, and trade events including logistics, guest coordination, and on-site staffing

Sample & asset coordination — tracking sample loans, press pulls, and gifting programs across clients

Coverage tracking & reporting — logging placements, calculating earned media value, and preparing client-facing recaps

Brand materials support — contributing to pitch decks, lookbooks, one-pagers, and brand narratives

What We're Looking For

Currently enrolled in an undergraduate or graduate program; communications, PR, journalism, marketing, or fashion preferred

Strong writing skills and genuine interest in luxury, fine jewelry, or fashion

Highly organized, self-directed, and able to manage multiple priorities simultaneously

Sharp research instincts — able to identify the right contacts efficiently

Comfortable researching retailers and finding the right buyer contacts; retail, sales, or showroom experience a plus

Proficiency in Google Workspace; familiarity with Cision, MuckRack, or Instagram analytics a plus

Must be eligible to receive college credit and able to provide documentation of enrollment prior to start

Logistics

Location: New York City — primarily in-office, with occasional remote flexibility

Duration: Spring 2027, dates flexible based on academic calendar (ideally late January – mid-May)

Hours: 2–3 days per week (12–20 hours), set around your class schedule

Compensation: College credit only. This is an unpaid internship and applicants must receive academic credit.

To Apply

Apply through LinkedIn, or send your resume and a brief note on your interest in luxury PR to andrea@osmundcharles.com with the subject line "Spring 2027 PR & Brand Strategy Intern – [Your Name]". Please include your school, credit requirements, and weekly availability. Applications are reviewed on a rolling basis through December 11, 2026.

Osmund Charles Consulting is an equal opportunity employer and welcomes applicants of all backgrounds.