Program Director, Market ResearchLocation: West Coast (San Francisco, Seattle)Level: Senior / DirectorSalary: 150 - 160k base + benefits, bonus, etc.Role OverviewThe Program Director, Market Research is the operating and strategic backbone of a high-impact, multi-workstream research and growth initiative. This role exists to ensure that market research strategy translates into disciplined execution, clear priorities, and measurable business impact. This is a senior, highly visible role for someone who thrives at the intersection of market research, strategy, and operations.
You will work closely with executive leaders, research teams, and cross-functional partners to align research programs with client growth priorities, innovation efforts, and long-term market opportunity development. If you excel at bringing structure to complexity, driving momentum across teams, and turning insight into action, this role is built for you.What You'll DoResearch Program Leadership & Operating CadenceIntegrated Roadmap & Execution ManagementInsight, Reporting & Executive StorytellingCross-Functional Coordination ("Air Traffic Control")Activation, Forums & Thought Leadership EnablementStrategic Partner to Senior LeadershipRequirementsWhat You Bring8–12+ years of experience in market research, strategy, consulting, operations, or program leadershipExperience leading complex initiatives in matrixed, fast-moving organizationsStrong understanding of how market research drives: Client decision-making, Growth strategy, Innovation and product developmentYou are exceptional at: Orchestration, prioritization, and follow-through, Executive communication and storytelling, Navigating ambiguity with confidence and calm, Influencing without formal authorityYou bring: High ownership and accountability, A bias for action, Comfort working with senior leaders and client-facing teams, The ability to make complex programs feel clear, focused, and achievableHow Success Is MeasuredResearch programs run with clear cadence, discipline, and momentumLeaders experience the work as focused, organized, and easy to engage withProgress, risks, and results are consistently visibleInsights translate into measurable client and business impactResearch initiatives elevate strategic influence across the organizationBenefits150-160k + benefits, bonus, etc.Benefits: Comprehensive medical, dental, and vision insurance options401(k) retirement plan with employer matchPaid time off, including vacation, sick time, paid holidays, and a birthday day offPaid parental leaveFlexible Spending Accounts (FSA)Employee Assistance Program (EAP)Well-being reimbursement for wellness-related expensesFlexible and hybrid work arrangements (role dependent)Tuition reimbursement and professional development opportunitiesOngoing learning, training, and career development programsInclusive workplace with diversity, equity, and inclusion initiativesWhy This Role MattersThis role shapes how market research moves from insight to impact. You won't just manage programs—you'll enable better decisions, stronger execution, and sustained growth at the highest levels.