Product Marketing Manager
We are seeking an experienced product marketing professional to lead messaging and asset development that supports demand generation, field enablement, and customer marketing for our scalable, cloud-based solutions.
Responsibilities
- Develop an annual marketing plan in collaboration with field marketing.
- Create go‑to‑market programs for new offerings, market segments, and geographies.
- Acquire deep understanding of buyer needs and how Veeva solutions address those needs.
- Develop product messaging for all media and customer engagement channels.
- Empower sales to communicate our products effectively to prospective customers.
- Lead global cross‑functional launch and release marketing initiatives.
- Partner with product and market strategy to align on product vision, upcoming functionality, and external communication strategy.
- Build product awareness through PR, article placements, and social media.
- Identify customer success stories and bring them to life for marketing use.
- Create content—including thought leadership, videos, website copy, blog posts, and infographics—to articulate solution benefits.
- Maintain a library of sales tools such as customer presentations and competitive materials.
Requirements
- 3+ years of B2B product marketing experience, with proven success marketing complex enterprise cloud software solutions.
- Strong ability to develop clear, concise, compelling messaging and persuasive writing style.
- Excellent project management skills with exceptional attention to detail.
- Proven ability to build relationships with teams across all levels.
- Exceptional written and oral communication skills.
- Fast learner, detail‑oriented, and thrives in fast‑paced work environments.
- Bachelor’s degree or equivalent work experience.
Nice to Have
- Proven success bringing innovative B2B offerings to market.
Benefits
- Medical, dental, vision, and basic life insurance.
- Flexible PTO and company paid holidays.
- Retirement programs.
- 1% charitable giving program.
Compensation
Base pay: $75,000 – $150,000. The salary range listed here is provided to comply with local regulations and represents a potential base salary range for this role. Actual salaries may vary based on experience and location. The position may also be eligible for additional compensation such as variable bonus and/or stock bonus.
Veeva is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws, regulations, or ordinances. If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us at
#J-18808-LjbffrProduct Marketing - Manager / Senior Manager in boston at Unknown Company
This position is listed as full time and onsite.