About the Role
Prevail Recruiting is partnering with a growing energy hardware company seeking a hands-on Product Marketing Manager to lead product positioning, launches, campaigns, content, and sales enablement. Reporting to the Head of Sales & Marketing, you'll help introduce innovative physical products to new markets and build the marketing systems that support commercial growth. This is a builder role—not a position focused solely on strategy or managing agencies.
Are you the right applicant for this opportunity Find out by reading through the role overview below.
Responsibilities
- Own product positioning, messaging, and go-to-market strategies for technical hardware products.
- Launch new products into markets where customers may be unfamiliar with the company or technology.
- Personally develop website content, campaigns, technical collateral, case studies, presentations, and sales tools.
- Lead marketing initiatives across email, LinkedIn, trade shows, digital channels, and PR.
- Manage website optimization, SEO, lead generation, and pipeline reporting through HubSpot or similar platforms.
- Use AI and automation to streamline content creation, workflows, and reporting.
- Partner with engineering and sales to translate technical capabilities into clear customer value.
Required Skills
- 5+ years of B2B product marketing experience in industrial equipment, manufacturing, energy, hardware, capital equipment, or construction-related products.
- Proven experience launching physical products or technical product lines into new markets.
- Strong hands-on writing, campaign execution, technical content, and sales enablement experience.
- Experience with CRM platforms, demand generation, marketing analytics, and measuring revenue impact.
- An entrepreneurial mindset and willingness to personally execute in a lean, fast-moving environment.
Pay range and compensation package
- Location: Phoenix, AZ — Full-time onsite; relocation considered. xhqgsiq
- Compensation: $110K–$170K total cash (base + bonus), depending on experience, plus equity.
Product Marketing Manager in phoenix at Unknown Company
This position is listed as full time and onsite.