Product Manager Private Label

Private Label Product ManagerThe Private Label Product Manager will oversee the full lifecycle of multiple private label brands with end-to-end accountability for sales, margin, profitability, and category growth. This role requires a strategic, hands-on leader who can drive brand strategy, develop roadmaps, manage sourcing and manufacturing, and execute successful product launches while ensuring long-term brand success.The ideal candidate is highly analytical, detail-oriented, and experienced in fast-paced environments, with the ability to collaborate across executive, operational, and commercial teams while managing complex projects and vendor relationships.Core Responsibilities:Own a portfolio of private-label brands with accountability for performance, profitability, and category penetrationBuild and execute brand and product strategies to strengthen brand equity and long-term growthOversee the full product lifecycle from ideation and sourcing through launch, performance tracking, and end-of-lifeLead cross-functional collaboration with Executives, Marketing, Operations, Vendors, Category Managers, Inventory Planning, and Customer ServiceDevelop brand strategy, product roadmaps, multi-year plans, and financial projectionsConduct market, customer, and competitive research to guide product decisions and positioningGuide New Product Planning (NPP) and manage New Product Introductions (NPI) from concept through launchDefine product and quality standards; manage overseas sourcing, manufacturing, QA/QC, and vendor relationshipsDrive pricing models, margin analysis, competitive benchmarking, and customer-facing messagingSupport marketing, packaging, and promotional planning and ensure Customer Service readinessManage supply chain alignment, purchase order issues, delivery timelines, and vendor performanceLead Quarterly Business Reviews (QBRs) and brand/roadmap reviews; identify risks and growth opportunitiesDeliver annual bottom-up project budgets and financial planningMentor and develop Assistant Product ManagersManage Amazon Seller Central including listings optimization, A+ content, and marketplace performanceExperience & Background:Product management and product development experience in hard goods or consumer electronicsUnderstanding of international sourcing and manufacturing processesStrong analytical, communication, and cross-functional leadership capabilitiesProven project-management skills with attention to detail and problem-solving abilityExperience in fast-paced, high-growth environments requiredProficiency in Microsoft Office; familiarity with ERP or database systemsLocation: NYC (Hybrid)Type: Full timeSalary: $115,000–$125,000/year + bonus