This role is for someone obsessed with testing new hooks, angles, and ad concepts to find winning creatives.
We are looking for a Performance Creative Strategist to help scale our advertising on Meta and TikTok .
Our brand is growing quickly, and we need someone who understands how to generate high-performing ad concepts, write compelling hooks, and build a consistent creative testing pipeline .
Your ideas will directly influence our ad performance and scaling strategy.
This role is ideal for someone passionate about performance marketing, creative testing, and consumer psychology .
LOCATION:
Remote
COMPENSATION:
$4,000 – $8,000 per month + performance bonus (depending on experience).
We are primarily looking for a full-time hire , but we are open to part-time arrangements for the right candidate .
RESPONSABILITIES :
Develop and continuously refine our creative strategy for Meta and TikTok ads , including:
- identifying winning angles and messaging
- developing strong hooks
- building creative testing frameworks
- researching competitor ads and market trends
- Ad Concept Development :
Generate new ad concepts every week , including:
- hooks
- creative formats
- testing hypotheses
- UGC Script Writing :
Write high-converting UGC-style ad scripts designed for paid social.
This includes:
- hook writing
- storytelling structure
- messaging optimized for performance ads
Identify and collaborate with content creators to produce engaging ad creatives.
- Creative Production :
Prepare weekly creative briefs for editors and creators and oversee the creative process from concept to launch.
- Performance Analysis :
Analyze ad performance metrics such as CTR, CPA, ROAS, and engagement , and use insights to improve future creatives.
- Content Repurposing :
Repurpose existing videos and photos into new ad variations and creative concepts .
REQUIREMENTS :
- Proven experience working on Meta or TikTok ad creatives
- Strong understanding of performance-driven creative
- Ability to generate multiple ad concepts each week
- Experience analyzing ad performance metrics
- Experience writing UGC-style ad scripts
- Strong written and spoken English
We use tools like Notion and Motion to organize creative production.
WHY JOIN US :
- Work with a fast-growing e-commerce brand
- Performance bonuses as the brand scales
- Your creative ideas will directly impact advertising performance
- Fully remote role