Seeking senior freelance Paid Search Marketing Consultants to manage and scale non-branded search programs for fintech clients, with a focus on daily execution across Google Ads and Bing, in a remote capacity for contract projects ranging from 10 to 40 hours per week. Key responsibilities Own day-to-day strategy and execution of non-branded paid search campaigns across Google Ads and Bing Drive efficient volume against growth targets, focusing on improving cost per acquisition or cost per funded account Design and run rigorous incrementality tests to evaluate channel and campaign contribution Required qualifications Senior manager level or above, with substantial hands-on paid search experience Fintech experience required; equivalent experience in other regulated financial services considered in exceptional cases Experience managing mid six figures per month in paid search spend in a mid-market or enterprise account Proven track record of taking a channel from zero to one, including rigorous testing and validation frameworks Strong analytical skills with the ability to translate performance data into actionable recommendations for senior stakeholders
Paid Search Marketing Consultant in workfromhome at Unknown Company
This position is listed as contract and able to be worked remotely.