Paid Advertising Strategist

Owning the execution and performance of paid media campaigns, the full-time remote Paid Advertising Strategist will manage client accounts across various platforms, optimize campaign performance, and provide strategic recommendations to drive growth. Key responsibilities Execute and optimize paid advertising campaigns across multiple platforms, including Google Ads and Meta Ads Analyze campaign data to provide actionable insights and prepare regular performance updates for clients Collaborate with account leadership and cross-functional teams to develop integrated media strategies and identify growth opportunities Required qualifications 2-3 years of digital marketing experience, with a focus on paid advertising Experience managing campaigns on at least two paid media platforms, such as Google/Microsoft Ads and Meta Proficiency in Google Analytics and a strong understanding of full-funnel marketing Hands-on experience in campaign development, optimization, and budget management Ability to communicate effectively with clients and internal teams, presenting recommendations and performance results