- You'll be the strategic owner of personalized account messaging and revenue impact within your assigned vertical.
- This role reports to the Senior Partner, Marketing and operates with autonomy.
- You'll define vertical marketing strategy, build ICPs, and create personalized messaging frameworks.
Key Responsibilities:
- Execute vertical marketing strategy and develop clear value propositions and competitive positioning.
- Build personalized messaging for account tiers and personas to improve win rates and accelerate deals.
- Partner with Product, Data, and Marketing to embed insights into account narratives.
Qualifications:
- 5+ years of B2B marketing experience in high-growth SaaS, fintech, or financial services.
- Proven success driving pipeline and revenue through vertical or segment-focused marketing.
- Strong analytical rigor and experience tying marketing programs to business outcomes.
- Full medical, dental, and vision coverage with premiums paid at 100% for employees.
- Unlimited PTO and sick leave plus 14 company holidays.
- 100% 401k match up to 4%, generous parental leave, and $1,000 desk setup subsidy.
Array
Array is a financial innovation platform that helps digital brands, financial institutions, and fintechs get compelling consumer products to market faster. As a remote-first company, we focus on providing opportunities for high performing individuals to have deep impact in the fast growing fintech space.
#J-18808-LjbffrNew Vertical Marketing Manager (VMM) (Fully Remote) in workfromhome at Unknown Company
This position is listed as full time and able to be worked remotely.