WPP Enterprise Solutions seeks an Associate Director, Martech Technology Strategy to partner with Mazda North America Operations. You will drive the enterprise Martech roadmap across CDP, CRM, personalization, taxonomy, analytics, and data governance, collaborating with data, IT, and agency teams to translate business goals into actionable plans.
You will lead audience frameworks, segmentation, and measurement, ensuring alignment across channels and platforms while guiding governance and
#J-18808-LjbffrMartech Strategy Lead for Enterprise Growth in buffalo at Unknown Company
This position is listed as full time and onsite.