Marketing Specialist

Marketing SpecialistAt MJH Life Sciences our success is measured by your success! If you set your standards high and want to contribute to a winning team, we'll provide you with every opportunity to help grow our company and your career. Our associates come from all backgrounds, sharing one key quality: determination to succeed. We value being service focused, having a passion for winning, innovation, respect, integrity, and teamwork. Nothing means more to us than hiring people with these attributes. If you believe you're right for the job, this is the place to prove it!Role OverviewWe are seeking a Marketing Specialist who brings both creative instincts and analytical rigor to building marketing programs that engage healthcare professional audiences. You will develop audience insights, craft compelling messaging, and manage campaigns end to end while continuously testing, learning, and improving. This role is for a self-starter who takes ownership of outcomes, moves with urgency, and is as comfortable building something new as optimizing what already exists. You are expected to leverage AI as a core part of how you execute, think, and scale your impact.What You'll DoDevelop and execute integrated HCP marketing campaigns across email, digital, social, and event channels, owning timelines, assets, and performance from start to finishUse AI tools to accelerate audience research, copy development, competitive analysis, and campaign optimization, improving output quality and speed across all areas of the roleConduct audience and market research across both B2B and B2C dynamics, applying insights to sharpen targeting, messaging, and campaign relevanceWrite campaign copy and content across multiple formats, using AI to iterate faster and test messaging variations more efficientlyDesign and run A/B and multivariate tests across campaigns, creatives, and messaging, with a disciplined approach to learning and a bias toward acting on what the data showsMonitor competitive positioning and messaging, synthesizing intelligence into actionable insights that inform strategy and differentiationDevelop and maintain sales enablement content including presentations, messaging guides, and supporting materials that arm commercial teams with differentiated value narrativesBuild and refine audience segmentation strategies to continuously improve campaign targeting and engagementAnalyze performance data, using AI-assisted analysis where appropriate, and deliver clear optimization recommendations that drive measurable improvementWhat Sets You ApartA builder and a tester — you are energized by the opportunity to try something new, measure the result, and make it betterAn AI-native mindset. You actively use tools such as ChatGPT, Claude, Perplexity, or automation platforms to improve how you work and can clearly articulate how they enhance your outputYou think audience first: your copy, targeting, and campaign decisions are grounded in a real understanding of what motivates HCPs across both professional and personal engagement contextsProven ability to develop messaging that resonates with B2B and B2C audiences and drives measurable engagementComfortable with ambiguity and fast-moving environments — you make smart decisions with available information and course-correct quicklyStrong analytical skills with the ability to connect data to insight and insight to actionHands-on experience with marketing automation, CRM, and analytics platformsKnowledge of HCP audiences or healthcare and life sciences marketing strongly preferredAI Capability ExpectationCandidates should be prepared to discuss how they are currently using AI in their work. This includes:Specific tools currently in useTasks where AI is regularly appliedMeasurable impact such as time saved, improved quality, or increased outputBonus: examples of prompts, workflows, or systems developed to improve marketing performanceCompensation Range$58,000 to $62,000 per year, depending on qualifications. Eligible for annual company bonus program or commission incentive based on role.

Compensation will depend on factors including educational background, skills, and professional experience.Benefits OverviewWe are proud to offer a comprehensive benefits package, including:Hybrid work scheduleHealth insurance through Cigna (medical and dental)Vision coverage through VSPPharmacy benefits through OptumRxFSA, HSA, Dependent Care FSA, and Limited Purpose FSA options401(k) and Roth 401(k) with company matchPet discount program with PetAssureNorton LifeLock identity theft protectionEmployee Assistance Program through NYLGBSFertility benefits through ProgynyCommuter benefitsCompany-paid Short-Term and Long-Term DisabilityVoluntary Term Life and AD&D Insurance, plus Universal Life optionsSupplemental Aflac coverage: Accident, Critical Illness, and Hospital IndemnityDiscounts and rewards through BenefitHubOur Operating StandardWe operate with discipline, clarity, and accountability. The ability to effectively leverage AI to improve speed, quality, and output is an expectation in this role, not a preference