Marketing CoordinatorJoin the team at New Jersey's largest wine and spirits distributor! At Allied Beverage Group, we're proud of our dynamic, family-based culture and our role in keeping the beverage industry moving. If you're looking for a great company with great people—this is the place to be!The Marketing Coordinator supports the Portfolio Management team by coordinating commercial and marketing initiatives that drive revenue growth, profitability, and supplier performance.
This role is responsible for analyzing business data, supporting pricing and promotional strategies, monitoring trade spend effectiveness, preparing market and performance reporting, and coordinating cross functional projects across Portfolio Management, Sales, Finance, Pricing, and supplier partners.The Marketing Coordinator serves as a key business partner to the Portfolio team by transforming data into actionable insights, supporting Revenue Growth Management initiatives, maintaining critical business reporting, and ensuring the successful execution of strategic marketing and commercial programs. This position requires strong analytical skills, attention to detail, project management capabilities, and the ability to manage multiple priorities in a fast paced environment.ResponsibilitiesRevenue Growth Management (RGM)Develop and execute comprehensive RGM strategies aligned with commercial and profitability objectivesDrive pricing, promotion, assortment, and mix optimization initiatives across key brands and channelsPartner cross-functionally with Sales, Finance, Marketing, Supply Chain, and Distributor teams to deliver profitable growthTrade Spend & Promotional OptimizationImprove trade spend efficiency through disciplined investment management and ROI analysisOptimize promotional depth, frequency, timing, and customer investment strategiesEstablish trade spend guardrails and performance metrics to maximize return on investmentAnalyze promotional lift, incrementality, and margin impact to improve commercial effectivenessPricing & Mix OptimizationLead price point optimization initiatives including everyday pricing, package architecture, and competitive price ladderingEvaluate elasticity, price realization, and consumer value perception to support pricing decisionsIdentify opportunities to improve premiumization and portfolio mix performanceDrive strategic recommendations to enhance gross margin and revenue growthSupplier & Portfolio CoordinationCoordinate supplier meetings, business reviews, planning sessions, and communication initiativesAct as a liaison between Portfolio Management, suppliers, Sales, Finance, Pricing, and other internal stakeholdersMarketing Communications & Presentation DevelopmentDevelop and maintain professional presentations, business reviews, promotional materials, and supporting communications for internal and external audiencesProduce accurate, visually appealing, and business-focused presentation materials that meet established deadlines and company standardsProject Coordination & Timeline ManagementCoordinate multiple marketing, supplier, pricing, and portfolio initiatives simultaneouslyTrack project milestones, monitor deadlines, and proactively communicate status updates to stakeholdersQualificationsBachelor's degree or Associate's degree preferredExperience in a marketing and/or administrative role preferredProficient in ExcelProficient in Microsoft Office Suite, in particular PowerPointExperience with Diver/Program Advisor, Canva, and AI platforms a plusSolid research/analytical skills requiredCompensation & Benefits The starting salary for this role is $38 per hour. In addition to salary, this role may be eligible for a discretionary bonus and offers a comprehensive benefits package including Medical, Dental, Vision, 401K plan with company match, Life Insurance, Long Term Disability, Flexible Spending Account, Employee Assistance Program, Pet Insurance Plan and more.Why You Will Love Allied Beverage GroupIndustry Leader – We are New Jersey's Largest Wine and Spirits DistributorCulture – We may be a big corporation, but we are still family owned and we like to think that influences our work environment.
We promote a culture based on trust, respect and collaborationState of the Art Facility – We opened a brand-new corporate office and distribution center in Elizabeth, NJ in 2019Your Continued Growth – Our company encourages our employees to reach high, live up to their potential, and advance in their careers. We offer over 9,000 professional development courses that employees can take at any timeCompetitive Pay and Quality Benefits – Allied Beverage Group offers competitive pay commensurate with experience along with a comprehensive benefits packageAllied Perks! – Associate recognition, discounts with several vendors and more