To enhance client relationships through effective marketing automation, the remote contract Marketing Cloud Specialist will manage customer communications, develop strategies using Salesforce Marketing Cloud, and create engaging content across digital channels. Key responsibilities Collaborate with stakeholders to understand marketing goals and develop strategies using Salesforce Marketing Cloud Create engaging content for email campaigns, social media, and digital channels while designing and overseeing automated workflows Track and analyze campaign metrics to enhance targeting and effectiveness, providing technical support for campaign execution Required qualifications Bachelor's degree in computer science, Marketing, Business, or related field Proven experience as a Salesforce Marketing Cloud Developer or similar role Demonstrable knowledge of multi-channel marketing campaigns including email, SMS, and push notifications Skilled in developing and managing marketing workflows and customer journeys Familiarity with scripting languages such as AMPscript and SQL