Marketing & Social Media Executive

Job Summary

We’re looking for a Marketing & Social Media Executive who is passionate about marketing, eager to learn, and excited to grow with the company . You’ll have the opportunity to explore different areas of marketing, turn ideas into engaging content, and gain hands‑on experience across campaigns, social media, events, and retail.

Responsibilities

1. Campaign & Marketing Execution

• Support and execute campaigns across social media, digital, email, events, and retail promotions.
• Coordinate campaign timelines, materials, launches, and promotions.
• Suggest ideas to grow brand awareness and engagement.

2. Social Media Management

• Manage Instagram, Facebook, TikTok, and RedNote (Xiaohongshu) , including content planning, scheduling, and publishing.
• Monitor trends and engage with customers through comments and messages with patience and professionalism .
• Maintain a consistent brand identity and tone.

3. Content Creation

• Create graphics, short-form videos, and promotional content using Canva, Adobe Creative Suite, CapCut, or similar tools .
• Support photoshoots, video production, and development of campaign assets.

4. Events, Launches & Coordination

• Support product launches, collaborations, events, and retail promotions.
• Coordinate with internal teams, vendors, agencies, and partners to ensure smooth execution.

5. Performance Tracking

• Track social media and campaign performance, KPIs, and engagement.
• Provide basic reporting and insights to improve future campaigns.

Requirements

• Diploma or degree in Marketing, Communications, Design, Business, or a related field .
• Minimum 2 years of relevant experience in marketing, social media, content creation, or a related field.
• Have knowledge in Meta Business Suite is required.
• Familiarity with Canva, Adobe Creative Suite, CapCut , or similar tools.
• Strong communication and organisational skills.
• Creative, detail-oriented, and able to manage multiple projects and deadlines.
• Proactive, adaptable, and comfortable working independently or as part of a team.
• Curious and trend-aware, with a strong interest in social media and content creation.

Bonus Skills

• Photography, videography, or video editing experience.
• Strong interest in both physical and e-commerce retail, collectibles, lifestyle products, and emerging consumer trends is a plus.
• Experience with events, brand collaborations, or product launches .
• Basic understanding of social media analytics and digital marketing performance.