Unknown Company

Lifecycle Marketing Program Lead Data-Driven Cross-Channel

baltimore, md • Posted 5 days ago
Onsite Full Time Marketing & Media

OneMain Financial in Baltimore is seeking a Program Lead for Customer Communications to drive data‑driven lifecycle messaging and cross‑channel testing across email, SMS, direct mail, and digital channels. You will partner with Analytics, Operations, Product, Technology, and Compliance to align marketing initiatives with enterprise goals.

The role requires 5+ years in strategic marketing, a Bachelor’s degree, and strong analytical and presentation skills.

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