Issues-Based Digital Campaigns AdvisorLocation: Washington, DC, US, 20006 Spring, TX, US, 77389 Company Name: ExxonMobilAt ExxonMobil, our vision is to lead in energy innovations that advance modern living while reducing emissions. As one of the world's largest publicly traded energy and chemical companies, we are powered by a unique and diverse workforce fueled by the pride in what we do and what we stand for. The success of our Upstream, Product Solutions and Low Carbon Solutions businesses is the result of the talent, curiosity and drive of our people.
They bring solutions every day to optimize our strategy in energy, chemicals, lubricants and lower-emissions technologies. We invite you to bring your ideas to ExxonMobil to help create sustainable solutions that improve quality of life and meet society's evolving needs.Core Competencies:Strategic & Policy-Savvy: Connects policy dynamics to brand outcomes; can scenario-plan and manage riskOperator's Mindset: Moves from strategy to execution swiftly; sets clear workflows and SLAsData-Driven: Obsessed with hypotheses, testing, and measurable outcomesCreative Storyteller: Simplifies the complex; advocates for high-quality content and designStakeholder Leadership: Influences without authority; aligns senior leaders and cross-functional teamsBias for Compliance: Balances speed with governance and platform policy adherenceBrand & Reputation Lift: Awareness, favorability, trust, thought leadership perception among target segmentsAudience Quality & Engagement: Target reach, qualified traffic, time on page, content completion, return visitsAdvocacy Outcomes: Stakeholder actions (e.g., sign-ups, toolkit downloads, event attendance), legislator/stakeholder engagement proxies where appropriateGovernance & Risk: Policy/claims compliance, approval cycle times, and platform policy adherenceWhat You Will Do:8–10 years leading issues-based, advocacy, or policy-driven digital campaigns from strategy through execution and measurement—in B2B contextsProven marketing and brand background with demonstrated ability to translate complex, technical, or policy-heavy topics into clear, compelling brand narrativesDC political campaign experience or experience within public affairs, issue advocacy, or policy communicationsExpertise across modern digital platforms (paid social, programmatic/display, search, video, email/marketing automation, web/SEO) and advocacy tools (e.g., grassroots mobilization, petitioning/patch-through calling platforms, legislator lookup)Strong command of audience strategy and segmentation: ABM, stakeholder mapping, and intent-based targetingAdvanced analytical skills: campaign attribution, brand lift, audience reach/quality, sentiment, and funnel performance; comfort building dashboards and narratives from dataExperience working in regulated or complex sectors (energy, industrials, infrastructure, or similar), collaborating closely with Policy, Legal, and Corporate AffairsExceptional storytelling and writing skills; can craft concise, on-brand messages under time pressureDemonstrated agency/vendor leadership, budget management, and cross-functional influenceB.S. degree is requiredPreferred Qualifications:Energy sector familiarity (upstream/midstream/downstream, power, renewables, low carbon solutions, carbon markets, LNG, hydrogen, etc.)Experience with ABM platforms (e.g., Demandbase/6sense), automation/CRM (e.g., Marketo, Pardot, Eloqua; Salesforce), social listening/monitoring (e.g., Talkwalker/Kohros, Sprinklr), analytics/BI (e.g., GA4, Looker/Power BI/Tableau), and A/B testing toolsBackground in crisis/rapid response digital, brand reputation management, or high-scrutiny communicationsYour Benefits:Pension Plan: Enrollment is automatic and at no cost to you.
The basic benefit is a monthly annuity to be paid to you in retirement for the rest of your lifeSavings Plan: You can contribute between 6% and 20% of your pay and are encouraged to enroll right away. If you contribute at least 6% to your savings plan, the Company will contribute a 7% matchWorkplace Flexibility: We have several programs such as "Flex your Day", providing ad-hoc flexibility around when and where you work, as well as longer-term programs such as leaves of absence and part-time workComprehensive medical, dental, and vision plansCulture of Health: Programs and resources to support your wellbeingEmployee Health Advisory Program: Provides confidential professional counseling for you and your family, including tools and resources promoting mental health and resiliency at no additional cost to youDisability Plan: Income replacement for when you cannot work due to illness or injury occurring on or off the job. Enrollment is automatic and at no cost to you