Head of Research & Insights

Responsibilities include but are not limited to:

• Translate customer, market, and competitive insights into strategic recommendations that drive measurable business impact.


• Lead end-to-end qualitative and quantitative research (e.g., segmentation, value proposition, brand tracking, journey mapping, voice of customer).


• Establish and own a centralized insights function as the single source of truth and trusted voice of the customer.


• Synthesize diverse data sources (research, behavioral, competitive, and market intelligence) into clear, actionable narratives.


• Identify unmet customer needs, key motivations, and competitive whitespace to inform strategy and innovation.


• Embed insights into product development, marketing, and customer experience to drive differentiation and growth.


• Manage and optimize external research partners, agencies, and data providers to deliver high-quality insights.


• Leverage AI, advanced analytics, and emerging tools to accelerate insight generation and create competitive advantage.


• Deliver compelling executive-level storytelling and build high-performing teams focused on strategic impact and innovation.