Penske Truck Leasing/Transportation Solutions in Reading, PA seeks a Director, Customer Data and Insights to define and execute the customer data strategy, analytics function, and platforms across the Digital Fleet org. Lead governance, deliver a 360-degree view of the customer journey by integrating website engagement, marketing, product usage, and post-sales data.
You will build and lead a team, establish reporting frameworks, and drive data-driven decisions that improve retention, revenue
#J-18808-LjbffrHead of Customer Data & Insights—CRM & Growth in northern at Unknown Company
This position is listed as full time and onsite.