Head of B2B Sales

To lead the next phase of B2B growth, the full-time Head of B2B Sales will build a high-performance sales organization, manage the full sales funnel, and drive revenue growth across foodservice, retail, and institutional channels in a remote environment. Key responsibilities Develop and execute a sales strategy aimed at achieving $100 million in revenue while managing customer acquisition and retention Generate qualified leads and establish relationships with major customers and foodservice operators, navigating complex buying processes Recruit, coach, and develop a sales organization, implementing disciplined practices for pipeline management and performance accountability Required qualifications Proven experience scaling B2B revenue and building effective sales teams in a growth-stage environment Demonstrated ability to manage the full sales funnel, including lead generation and complex account development Strong expertise in consultative selling, negotiation, and pipeline management Experience selling into foodservice, retail, or institutional markets, with established relationships in relevant channels Commercial acumen, including knowledge of pricing, margins, and contract economics